Online Master of Business Administration (MBA) Curriculum

The online MBA curriculum consists of 36 credits designed to provide students the tools they need for professional success in business leadership. It includes 27 credits of core courses, which build students’ expertise and skills while including a focus on globalization, analytics, technology and communication in all core courses.

Through the remaining 9 credits of electives, students can customize their study for a more specialized focus by selecting a concentration in marketing, sports marketing & revenue generation or strategic leadership. Students may also create their own concentration by selecting 9 credits from the marketing, sports marketing or strategic leadership courses.

Students with a non-business undergraduate degree may be required to complete some or all of the following prerequisite foundation courses. Prerequisites are non-credit hour courses that students can complete online in a self-paced format before beginning the MBA program or prior to taking the required MBA core course:

Prerequisite Courses*
Financial and Managerial Accounting
Fundamental of Economics
Understanding Corporate Finance
Information Systems
Excel for MBA Students

*For more information on prerequisite foundation courses, please request information.

MBA Required Core Courses (27 credits)

MGMT 680 Organizational Leadership and Communications (3 credits)

This course addresses the essential elements of leadership and communications in organizations. Students will be challenged to understand and use different models of communication by applying communication tools and techniques, as well as demonstrate an understanding of leadership theory and processes and their application to organizations.

QMTH 680 Statistical Methods and Business Research (3 credits)

Topics of this course include research question and hypothesis specification and testing, experimental design, measurement and sampling. Analysis of data is conducted using SPSS, STATA or other appropriate statistical software. Statistical methods utilized include hypothesis testing, simple linear and multiple regression, and correlation analysis.

ACCT 680 Accounting for Managers (3 credits)

Develop financial literacy in the areas of financial accounting and financial statements, as well as in managerial accounting tools essential to manage the business. Learn how each of these processes interact with or are impacted by the internal and external environment of an enterprise.

FINC 680 Financial Policy Management (3 credits)

This course provides financial managers with a practical understanding of the core financial concepts that are used in business.

MKTG 680 Marketing Management (3 credits)

A graduate marketing course that introduces marketing mix planning in an environment that integrates buyer behavior, marketing research, branding, demand analysis and sales forecasting. It also covers relevant concepts from economics, accounting and finance under a variety of environmental conditions.

MGMT 682 Organizational Behavior/Development (3 credits)

This course explores the evolutionary development of organizational theory and behavior at the micro and macro levels of analysis, and examines their relationships to economic, social, political and technological changes in society.

MGMT 683 Sustainable Operations (3 credits)

A survey of strategy, design and management of service and manufacturing operations that are environmentally sustainable, ethically responsible and customer-focused. Managing quality, design, technology, projects and inventory in the organization and supply chain.

ECON 680 Managerial Economics (3 credits)

This course applies analytical tools and economic reasoning to recognize and solve business problems. Business strategies are used in different market structures.

MGMT 684 Strategic and International Issues in Management (3 credits)

This seminar in strategic management integrates business functions and examine issues that develop in the relationship between organizations and their changing environment, both global and domestic.

MBA Customized (General MBA) Course Options (9 credits)

In addition to completing all 27 credits of core courses, students will choose 9 credits of electives from the following courses.

MKTG 681 Strategic Marketing Seminar – Capstone Course (3 credits)

This capstone course explores current issues and trends in the rapidly changing arena of marketing, from both a theoretical and practical perspective. Instruction will include a selection of current readings, guest speakers and experiential learning projects that will require students to use concepts and tools learned in previous courses in the program. Creativity practices and innovation strategies will be applied in conjunction with the development of marketing strategies and tactics for an area business. Applied marketing analytics, especially as they relate to digital marketing and trends in social media, will also be covered.

BADM 571 Business Analytics (3 credits)

The course introduces predictive modeling and analytics techniques in a data-rich business setting. It covers the process of formulating business objectives, data preparation and study design, followed by implementation and evaluation of predictive models for a variety of practical business applications. The set of analytical tools discussed in the course contains cluster analysis, decision trees, neural networks, regressions and association analysis. Application examples include customer retention, customer segmentation, delinquency analytics, fraud detection and market basket analysis. The course takes a “learning-by-doing” approach with the use of the state-of-the-art analytical software.

MKTG 581 Marketing for Global Competitiveness (3 credits)

This course brings an analytical approach to preparing managers for competing in the global marketplace.

MGMT 675 Leadership Dynamics (3 credits)

The dynamics of leadership explored through theory, organizational learning and group dynamics, in-depth case study, diagnostic tools and self-development.

MGMT 622 Advanced Human Resources Management and Labor Relations (3 credits)

A comprehensive study of the issues, decision variables and public policy considerations for the management of an organization's human resources with special attention on public and private sector differences, international variation and unions.

BADM 633 International Business Culture (3 credits)

This course is a seminar designed to introduce the student to the variables that contribute to determine a country or international region's business culture. Topics will vary by region but could include; interpersonal business behavior, communications and etiquette, ethics, negotiations, preparations and expectations.

MBA Marketing Concentration Courses (9 credits)

Students will complete the three courses below.

MKTG 681 Strategic Marketing Seminar – Capstone Course (3 credits)

This capstone course explores current issues and trends in the rapidly changing arena of marketing, from both a theoretical and practical perspective. Instruction will include a selection of current readings, guest speakers and experiential learning projects that will require students to use concepts and tools learned in previous courses in the program. Creativity practices and innovation strategies will be applied in conjunction with the development of marketing strategies and tactics for an area business. Applied marketing analytics, especially as they relate to digital marketing and trends in social media, will also be covered.

BADM 571 Business Analytics (3 credits)

The course introduces predictive modeling and analytics techniques in a data-rich business setting. It covers the process of formulating business objectives, data preparation and study design, followed by implementation and evaluation of predictive models for a variety of practical business applications. The set of analytical tools discussed in the course contains cluster analysis, decision trees, neural networks, regressions and association analysis. Application examples include customer retention, customer segmentation, delinquency analytics, fraud detection and market basket analysis. The course takes a “learning-by-doing” approach with the use of the state-of-the-art analytical software.

MKTG 581 Marketing for Global Competitiveness (3 credits)

This course brings an analytical approach to preparing managers for competing in the global marketplace.

MBA Sports Marketing & Revenue Generation Concentration Courses (9 credits)

Students will complete the three courses below.

MKTG 676 - Branding and Merchandising in Sports (3 credits)

This course is designed to explore the constantly changing landscape of branding in sports, as well as the subsequent revenue growth associated with the merchandising of these brands. A specific focus on personal, professional, and organizational brands in the sporting industry, as well as the merchandising industry associated with those brands, will provide the foundation for this course.

MKTG 677 - Development and Sales in Sports (3 credits)

This course is designed to allow students to understand how to optimally design and execute a comprehensive development or sales strategy for non-profit sport, intercollegiate athletics, and professional sport. As costs at all levels continue to rise and revenues become increasingly sparse, the need is growing for institutional and organizational leadership to understand how to utilize all necessary measures to support those financial operating needs. This course will explore the skills and techniques needed to identify and acquire that revenue support.

BADM 571 Business Analytics (3 credits)

The course introduces predictive modeling and analytics techniques in a data-rich business setting. It covers the process of formulating business objectives, data preparation and study design, followed by implementation and evaluation of predictive models for a variety of practical business applications. The set of analytical tools discussed in the course contains cluster analysis, decision trees, neural networks, regressions and association analysis. Application examples include customer retention, customer segmentation, delinquency analytics, fraud detection and market basket analysis. The course takes a “learning-by-doing” approach with the use of the state-of-the-art analytical software.

MBA Strategic Leadership Concentration Courses (9 credits)

Students who pursue the MBA-Strategic Leadership concentration are required to take their 9 elective hours in executive level management-focused coursework. These include the three courses below.

MGMT 675 Leadership Dynamics (3 credits)

The dynamics of leadership explored through theory, organizational learning and group dynamics, in-depth case study, diagnostic tools and self-development.

MGMT 622 Advanced Human Resources Management and Labor Relations (3 credits)

A comprehensive study of the issues, decision variables and public policy considerations for the management of an organization's human resources with special attention on public and private sector differences, international variation and unions.

BADM 633 International Business Culture (3 credits)

This course is a seminar designed to introduce the student to the variables that contribute to determine a country or international region's business culture. Topics will vary by region but could include; interpersonal business behavior, communications and etiquette, ethics, negotiations, preparations and expectations.

Get Started Today!

Advance your career in business administration with the skills and knowledge learned in the online MBA curriculum. Contact a program manager toll-free at 833/257-1704 or request more information today.