Online Master of Business Administration (MBA) Curriculum

Consisting of 30 credits, Winthrop University’s online MBA program delivers tools that propel aspiring leaders toward their goals. The curriculum includes built-in micro-certificates in Business Analytics, Financial Analysis and Leadership in Organizations. You can select an optional concentration (six additional credits) in Healthcare Management, Marketing or Strategic Leadership. 

Students with a non-business undergraduate degree may be required to complete some or all of the following prerequisite foundation courses. Prerequisites are non-credit hour courses that students can complete online in a self-paced format before beginning the MBA program or prior to taking the required MBA core course:

Prerequisite Courses:*

  • Accounting (completed in Blackboard, free course) 
  • Finance (completed in Blackboard, free course) 
  • Economics (completed in Blackboard, free course) 
  • Using Microsoft Excel (CSCI 101B, can be taken at the same time as BSAN 680, .5 credit hours) 

*For more information on prerequisite foundation courses, please request information.

MBA Required Core Courses (30 credits)

BADM 571 Applied Analytics and Data Visualization (3 credits)

The course introduces predictive modeling and analytics techniques in a data-rich business setting. It covers the process of formulating business objectives, data preparation and study design, followed by implementation and evaluation of predictive models for a variety of practical business applications. The set of analytical tools discussed in the course contains cluster analysis, decision trees, neural networks, regressions and association analysis. Application examples include customer retention, customer segmentation, delinquency analytics, fraud detection and market basket analysis. The course takes a “learning-by-doing” approach with the use of the state-of-the-art analytical software.

CSCI 685 Data Management (3 credits)

This course introduces students to concepts used in the field of data management (quality, policy, and storage methods). Students will extract and manipulate data. The course will also include foundational concepts of data security.

QMTH 680 Statistical Methods and Business Research (3 credits)

Topics of this course include research question and hypothesis specification and testing, experimental design, measurement and sampling. Analysis of data is conducted using SPSS, STATA or other appropriate statistical software. Statistical methods utilized include hypothesis testing, simple linear and multiple regression, and correlation analysis.

ACCT 680 Accounting for Managers (3 credits)

Develop financial literacy in the areas of financial accounting and financial statements, as well as in managerial accounting tools essential to manage the business. Learn how each of these processes interact with or are impacted by the internal and external environment of an enterprise.

ECON 680 Managerial Economics (3 credits)

This course applies analytical tools and economic reasoning to recognize and solve business problems. Business strategies are used in different market structures.

FINC 680 Financial Policy Management (3 credits)

This course provides financial managers with a practical understanding of the core financial concepts that are used in business.

MGMT 680 Leadership and Organizational Behavior (3 credits)

This course explores the evolutionary development of organizational theory and behavior at both the micro and macro levels, with a particular emphasis on leaders and leadership. Specifically, this course will examine individual characteristics, behaviors and attributions, as well as group and organizational dynamics.

Notes: Offered periodically.
Prerequisite: Graduate student status.

MGMT 684 Strategic and International Issues in Management (3 credits)

Seminar in strategic management designed to integrate business functions and examine issues that develop in the relationship between organizations and their changing environment, both global and domestic. Students will complete a capstone project that applies ethics, leadership, financial and other concepts covered in this, prerequisite, and corequisite courses.

Notes: Offered in spring and periodically.
Prerequisites: MKTG 680 and Graduate Student status.

MKTG 680 Marketing Management (3 credits)

This course addresses how to design and implement the best combination of marketing efforts to carry out a firm's strategy in its target markets. Specifically, this course seeks to develop the student's (1) understanding of how the firm can benefit by creating and delivering value to its customers, and stakeholders, and (2) skills in applying the analytical concepts and tools of marketing to such decisions as segmentation and targeting, branding, pricing, distribution, and promotion. The course uses a combination of methods including lectures, case discussions, data analysis and client based projects to achieve these objectives.

Notes: Offered periodically.
Prerequisites: Graduate student status.

Elective (3 credits)

Electives are based on program availability at the time.

MBA Micro-Certificate Courses

As you complete core courses in the online MBA program, you'll develop specialized knowledge to earn résumé-building micro-certifications.

Business Analytics Micro-Certificate

  • BADM 571 — Applied Analytics and Data Visualization
  • CSCI 685 — Data Management
  • QMTH 680 — Statistical Methods and Business Research

Financial Analysis Micro-Certificate

  • ACCT 680 — Accounting for Managers
  • ECON 680 — Managerial Economics
  • FINC 680 — Financial Policy Management

Leadership in Organizations Micro-Certificate

  • MGMT 680 — Organizational Leadership and Communications
  • MGMT 684 — Strategic and International Issues in Management
  • MKTG 680 — Marketing Management

Elective Course Options

FINC 512 Investments (3 credits)

A practical investment course that focuses on portfolio management through the use of an investment simulation.

MGMT 622 Advanced Human Resources Management and Labor Relations (3 credits)

A comprehensive study of the issues, decision variables and public policy considerations for the management of an organization's human resources with special attention on public and private sector differences, international variation and unions.

MKTG 681 Strategic Marketing Seminar – Capstone Course (3 credits)

This capstone course explores current issues and trends in the rapidly changing arena of marketing, from both a theoretical and practical perspective. Instruction will include a selection of current readings, guest speakers and experiential learning projects that will require students to use concepts and tools learned in previous courses in the program. Creativity practices and innovation strategies will be applied in conjunction with the development of marketing strategies and tactics for an area business. Applied marketing analytics, especially as they relate to digital marketing and trends in social media, will also be covered.

BADM 694 Internship in Business Administration (3 credits)

Restricted to students with limited business experience or who wish to switch career paths. This internship integrates a student's classroom learning with practical work experience.

MBA Marketing Concentration Courses (6 credits)

Students will complete the three courses below. MKTG 681 must be satisfied within the core.

MKTG 681 Strategic Marketing Seminar – Capstone Course (3 credits)

This capstone course explores current issues and trends in the rapidly changing arena of marketing, from both a theoretical and practical perspective. Instruction will include a selection of current readings, guest speakers and experiential learning projects that will require students to use concepts and tools learned in previous courses in the program. Creativity practices and innovation strategies will be applied in conjunction with the development of marketing strategies and tactics for an area business. Applied marketing analytics, especially as they relate to digital marketing and trends in social media, will also be covered.

MGMT 675 Leadership Dynamics (3 credits)

The dynamics of leadership explored through theory, organizational learning and group dynamics, in-depth case study, diagnostic tools and self-development.

MKTG 581 Marketing for Global Competitiveness (3 credits)

This course brings an analytical approach to preparing managers for competing in the global marketplace.

MBA Strategic Leadership Concentration Courses (6 credits)

Students who pursue the MBA-Strategic Leadership concentration are required to take their 6 elective hours in executive level management-focused coursework. These include the three courses below. MGMT 622 must be satisfied within the core. 

MGMT 622 Advanced Human Resources Management and Labor Relations (3 credits)

A comprehensive study of the issues, decision variables and public policy considerations for the management of an organization's human resources with special attention on public and private sector differences, international variation and unions.

MGMT 675 Leadership Dynamics (3 credits)

The dynamics of leadership explored through theory, organizational learning and group dynamics, in-depth case study, diagnostic tools and self-development.

MKTG 581 Marketing for Global Competitiveness (3 credits)

This course brings an analytical approach to preparing managers for competing in the global marketplace.

MBA Healthcare Management Concentration Courses (6 credits)

All students who choose the Healthcare Management concentration will complete these courses:

HCMT 621 Foundations of the U.S. Healthcare System (3 credits)

This course provides a foundational understanding of the U.S. healthcare system's structure, function and dynamics, including the financing, delivery models and regulatory environment. Students will explore the system's historical evolution, complexity and how stakeholders (e.g., patients, providers, payers and policymakers) influence healthcare outcomes. Designed for aspiring healthcare leaders, this foundational course equips students with the knowledge and skills to navigate and manage within the complex, regulated and rapidly evolving healthcare environment.

HCMT 623 Transforming Healthcare: Quality & Performance (3 credits)

This course focuses on transforming healthcare delivery by driving quality improvement and organizational performance excellence. Students will explore the principles, strategies, and tools of quality improvement, the components of creating highly reliable organizations, and the interconnected nature of cost, access, and quality. This course prepares students to lead transformative efforts that improve quality, performance, and equity while ensuring healthcare organizations are agile and responsive to constant change.

You will choose one of these electives: (3 credits)

  • BADM 694 — Internship in Business Administration
  • MGMT 675 — Leadership Dynamics
  • MKTG 681 — Strategic Marketing Seminar — Capstone Course

Get Started Today!

Advance your career in business administration with the skills and knowledge learned in the online MBA curriculum. Contact a program manager toll-free at 833/257-1704 or request more information today.